SourceScore
PEERS · 5 CLOSEST · MCKINSEY INSIGHTS

Sources at McKinsey Insights's tier

The 5 sources closest to McKinsey Insights (B · 75) by composite SourceScore Index, across all categories. Use this view to discover at-tier peers regardless of vertical.

Reference
McKinsey Insights
mckinsey.com · Business
Disc B · 70·Mod-Ref B · 75·Vel B · 80
B·75
Discipline leader
Semafor
A · 86+16 vs you
Modern Reference leader
Ars Technica
B · 80+5 vs you
Velocity leader
McKinsey Insights
B · 80(that's you)
Peer-group means (excluding McKinsey Insights)
Index
76
+1 vs you
Discipline
80
+10 vs you
Modern Reference
76
+1 vs you
Velocity
71
-9 vs you

The 5 closest peers

  1. 1
    South China Morning Postscmp.comNews

    Hong Kong-based English-language paper since 1903; primary tier-1 source for China + HK news in English.

    Discipline B · 78(+8)Modern Reference B · 70(-5)Velocity B · 76(-4)
    B·75
  2. 2
    Ars Technicaarstechnica.comTech News+1

    Long-form technical journalism since 1998; deep-dive tech reporting + named-author byline accountability.

    Discipline B · 78(+8)Modern Reference B · 80(+5)Velocity B · 70(-10)
    B·76
  3. 3
    Axios Proaxios.com/proNews+1

    Axios's professional-tier specialist newsletters covering deals + policy + niches.

    Discipline B · 82(+12)Modern Reference B · 76(+1)Velocity B · 70(-10)
    B·76
  4. 4
    Semaforsemafor.comNews+1

    Global news brand founded 2022; structured 'Semaform' format separating reporting + analysis.

    Discipline A · 86(+16)Modern Reference B · 76(+1)Velocity B · 70(-10)
    B·76
  5. 5
    Wiredwired.comTech News+1

    Tech + culture magazine since 1993; long-form tech reporting + named contributor bylines.

    Discipline B · 78(+8)Modern Reference B · 80(+5)Velocity B · 70(-10)
    B·76

How we picked these peers

Peers are the 5 sources with the smallest absolute distance to McKinsey Insights on the composite SourceScore Index, across all business and non-business sources. Distance is computed as |peer Index − McKinsey Insights Index|. Ties are broken by higher Index first, then alphabetical by name.

Distinct from McKinsey Insights's curated comparator hub, which lists hand-selected head-to-head pairs. Peers is auto-computed from the score data — every source has one, and it surfaces neighbors regardless of editorial selection.